reply

An engagement copilot for Instagram and Threads, packaged as a Muse plugin.

It scans your recent posts for comments you haven't answered, triages them
(question, compliment, collab inquiry, spam, sensitive), and drafts replies in
your voice for one-tap approval. Drafts only — it never auto-posts.

Why

Engagement is half the algorithm and the most tedious part of posting. ChatGPT
apps can help you write content, but they can't watch your comments on a
schedule, remember your voice, or learn what you already handled. A plugin
running inside your agent can.

How it works

1. scripts/scan.py pulls your recent posts (default: last 7 days) via the
   instagram-cli and threads-cli CLIs, fetches their comments in batches,
   and writes a review queue to logs/queue_YYYY-MM-DD.json.
2. Comments are triaged: question, conversational, collab (brand/deal
   inquiries surface prominently), sensitive (flagged, never drafted),
   spam (filtered, counted). The scan also reports top_fans (your most
   frequent commenters — prioritize them, relationship signals compound) and
   a pin_candidate per post (best comment to pin in the first hour).
3. The agent drafts replies using your editable voice profile
   (scripts/voice.md, with a monthly trend radar) and presents them grouped
   as needs you vs. ready to send — newest first, since the first
   30–60 minutes after posting is the highest-leverage reply window.
4. You approve a batch; approved comments are marked handled
   (state/seen.json) so the queue stays clean.

Install

Claude Code:

/plugin marketplace add stellakaval/reply
/plugin install reply@reply

Muse (native plugin system, in your terminal):

muse plugins marketplace add stellakaval stellakaval/reply
muse plugins install reply@stellakaval
muse plugins approve reply

Then run /replies to review your queue.

Quickstart

# 1. Copy the example config and voice profile, make them yours
cp scripts/config.example.json scripts/config.json
cp scripts/voice.example.md scripts/voice.md
# edit: your IG/Threads usernames (so your own comments are skipped),
# then fix up the voice examples until they sound like you

# 2. Make sure your accounts are connected
instagram-cli accounts   # if empty, run instagram-cli connect-url
threads-cli accounts     # if empty, run threads-cli conne